Three-quarters of Irish adults use Revolut but the real test is what comes next
Three-quarters of Irish adults hold a Revolut account, making Ireland the most penetrated neobank market in the world. But Revolut's target of up to $200 billion at IPO demands bank-grade revenue, and in its strongest market the company still doesn't offer mortgages or operate under a full Irish banking licence. The incumbents responded too slowly, and the real question now is whether Revolut can convert daily habit into lasting financial relationship.